Edward Bernays and the College of Communication Management
Reporting the death of Eddie Bernays at the age of 103 on 9 March 1995, The New York Times presented a largely favourable obituary. Over the past two decades, Bernays’…
The growing global market for the Art of PR
The global art market going East and West bipolar introduces an opportunity to establish and reinforce a dialogue related to a contemporary paradigm of public relations By Jiamin Ren A…
PRoust Questionnaire: Helen Slater
The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as his or her professional beliefs and values. If you are…
Presenting the shadows of public relations
Public relations is frequently presented in a dim light; “entering the dark side” is how journalists refer to working in/with PR. And a theme of presentation, representation and re-presentation of…
Public Relations Practitioners, Artists formerly known as Invisibles
A practitioner’s musing about balancing the visible and invisible work in 21st-century PR By Bob Geller I read a review in the Wall Street Journal of what looks to be…
How to use the Public Relations department of an advertising agency
N.W Ayer & Son, Inc. claimed to be the first US advertising agency (having bought a firm established in 1841 by Volney Palmer). As a leader and innovator in advertising,…
Should sisters PR it for themselves?
The winner of the Baileys Women’s Prize for fiction has just been announced. The proud boast of this prize is that it is the “UK’s only annual book award for…
Buzzwords: Much sound and fury, but signifying little
A two-nation blended cocktail chat dissecting buzzwords in the current vernacular By Toni Muzi Falconi and Helen Slater Our global professional community has tried to change its public relations nomenclature…
An abundant public relations era or its utilitarian autumn?
Flourishing PR Conversations about peaks and valleys, truths and opinions plus the plateau in between One of my goals for the last few years was to travel west to Toronto’s…
Honestly, PR is dishonest
Symmetry and storytelling are fine but only if they improve competitive advantage Op-Ed by Alan Kelly, MA Bored of the alchemy of reputation metrics, the insincerity of authenticity and other…