Suddenly, it’s Trust Barometer time again…
As regular as the first snowdrops, the Edelman Trust Barometer pokes over the top of the New Year towards Spring. This week, the executive summary was unveiled and, having waded…
New Thinking to Drive the Science of Public Relations
With the announcement of the Institute for Public Relations Research Fellows to guide this organization’s overall research program, Bulldog’s Daily Dog gave me the opportunity to write an op-ed.
The Business of Business is… Responsible Business: where public relations becomes relevant, in the form of stakeholder relationship management
1. The perspective of this new-year note on ‘the business of business is responsible business’ is that the current economic crisis is only one of the consequences of a historic…
CCO’s from major global corporations discuss the path from sustainability to durability. A blind report from a secret summit…
Last week I participated to an exclusive and ‘secret’ summit of CCO’s from 15 major global corporations during which they discussed some of the major challenges facing their increasingly relevant…
Kristin Johnson gets input from industry leaders: how Knowledge Management could support transition from personal to organizational influence
Sample quote from Kristin Johnson’s grad study of authoritative senior professionals from (worldwide) major international organizations and institutions: “I think that PR has always been about relationships, but it has…
Eric Koper: avoiding the sliding path from from narcisism to onanism.- Fraser Likely: how stakeholders change organizations – Benita Steyn: on Ed Freeman and disintermediation.
I am grateful to the many scholars, professionals and students who have generously contributed to the ongoing debate on institutionalizing public relations, at the wake of the upcoming Euprera Congress…
PR professionals are from Venus, PR scholars are from Mars: How shall the ‘twain’ meet?
In 2004, the Dutch scholar Prof Betteke Van Ruler referred to PR professionals as being ‘from Venus’ while PR scholars are ‘from Mars.’ UK academics Fawkes and Tench found traces…
Institutionalisation of the PR ‘Educationist’ role – a South African case
As suggested by Prof Emanuele Invernizzi, co-organizer of the Euprera Congress taking place in Milan 16-18 October, I listened to his interviews with a number of academics and practitioners on…
PR resources, about or by, Canada and Canadians
In a comment to my last post, PRC reader and frequent commenter, Brandon Carlos, indicated his frustration at the apparent dearth of Canadian resources, "Another lagging area in Canadian PR,…
A case history approach to public relations education. Agree? Disagree? Useful? Waste of time?
Every once in a while professionals, academics and students discuss (and sometime practice..) a case history approach to public relations education. The argument goes that if we wish to