global discussion. local perspectives.
Euprera, the European Association of Public Relations Research and Education steps up its profile, launches mid march Euroblog 2008 summit in Bruxelles in partnership with Edelman while extending to end January the deadline for papers to be delivered at its October 2008 Milano Congress on the Institutionalization of Public Relations and Communication Management, including a special grant from the Institute for Public Relations.
Relationships between journalists and public relators in Italy, are not as bad as one might expect, according to a thorough research effort by Chiara Valentini and myself, due to be published soon. But the big surprise
On the 4th of November this post opened a fruitful dialogue between professionals from two European countries (Italy and Romania) and sparked an interesting debate with the participation of visitors and commentators from many other countries ranging from New Zealand, Austria, Canada, the Uk, the USA, Portugal, Latin America and South Africa.
The irony in the term “public relations” is that most of us don’t like to conduct our relationships in public, preferring to focus on nurturing more personal connections with journalists and other influencers. This doesn’t mean that we should be “invisible persuaders” acting in an unethical manner behind closed doors, rather the benefits of public relations are most apparent when a targeted rather than a mass market approach is undertaken.
Last Wednesday (October 10) in Berlin, some 150 senior professionals and scholars from the largest and most reputed German companies, agencies and universities met in Berlin to celebrate the 20th anniversary of the Deutscher Rat fur Public Relations drpr_flyer_einladung_11.pdf,
Of the many possible angles to approach the terrible case of Madeleine McCann’s disappearance, a tremendous shock to everyone in Portugal, the UK and arround the world, I decided to bring to this forum a communication point of view on this case.
Brian Kilgore recently asked about the financial arrangements between editorial content and car makers in the context of a competition offerered by CAR magazine. He wondered if this might the new model of PR. To coincide with the Frankfurt Motor Show, I thought I’d take the covers off how PR in the UK automotive industry works.
In a recent post I had raised the issue of the ambiguity of public relations concluding with the question: Are we ready to challenge ourselves over our own ambiguity?. Here are Anne Gregory’s thoughts, lucid and controversial as ever
Portugal has a 33 years old democracy achieved after a peaceful military revolution that ended a dictatorship that had lasted for several decades. Propaganda was one of the major strengths of our dictatorship (as with all the other similar regimes) and people-to-people grass roots communication was the major weapon of the revolutionary. But Public Relations in Portugal is still to accomplish some important revolutions. Here’s why…
Readers of PR Conversations (particularly those involved in media relations or media coaching) might find the weekly e-newsletter, Touchdowns and Fumbles, produced by Veritas Communications to be just the ticket for a Friday half-time break. Its game is to provide a brief analysis of select news stories from a PR perspective. As indicated in last week’s issue (July 6th), “…we only comment on the communications play, not on the substance of the issue.”