Show me the money? A challenge for PR
For the last 50 or so years, advertising money has made the world go round. Despite the fact that Viscount Leverhulme (or was it John Wanamaker – either way, both…
Cultural diversities [sic], isn’t it implicit?
As early as my teenage years, I claimed that every family is a kingdom with its own culture and language. It only took the annual debates over which grandmother’s stuffing…
On Berlusconi again: when advertising and information find a synthesis and fiction becomes the only reality
Some of my international friends and colleagues have been probing me in these weeks to try and rationalise, from a communicational perspective, what is going on in my country. A…
Who should be dealing with the sponsoring of online conversations?
A sponsored online conversation is loosely defined as ‘the practice of paying a blogger to post about your brand’. This is how Bateman Group’s Bill Bourdon begins a post in…
Test of the Twitter Broadcasting System
One of the arguments of the proponents of social media is that the audience reigns, choosing which content it wants to consume. Broadcasting is bad, the logic goes, because it…
Commodity blogging
In an article about Mommy Bloggers on her Greenbanana blog, Heather Yaxley evokes the law of supply and demand, noting that “there are too many motoring writers and too few…
Authentic CEOs
I like the approach Marc Wright from Simply Communicate and Vice Chair of the IABC Europe and Middle East Region takes to discussing authenticity and corporate leadership. First he provides…
Information overload: a public relator’s risk, but also an opportunity….
In a report here from an Iabc conference last February in Lugano I suggested a thorough consultation of Martin Eppler and Jeanne Mengis ‘s research paper on informaton overload as…
Two ditsy thoughts and one good answer to the question: what now after Grunig? Online Public Relations by David Phillips and Philip Young
In these recent weeks, and in various encounters with professionals and scholars from around the world, I have stumbled more than once on to the question: ‘what now after Grunig?’……
Culture and Public Relations: a letter from Bled, Slovenia
As many of our visitors know, Bled is a small and lovely Slovenian town on the shores of a charming lake where, for 16 consecutive years, a trio of committed…