Linking Trust and Transparency
In 2006, an Institute for Public Relations survey identifying priority research topics put trust right at the top of the list. And what produces trust?
The Ugly Side of Eastern European PR. I Wish it Were a Joke
Here is an ad that a Ukrainian firm mails to prospective clients. It’s self-explanatory, really. *** SmartManager company offers: 1. Placing PR-materials in the elite pool of publications that usually…
Blogger outreach efforts gain “authority” when the CBC partners with Technorati
For public relations practitioners who include strategic or tactile media relations in their job responsibilities, there was an interesting announcement last week about the Canadian Broadcasting Corporation’s new partnership with…
Internal communication as part of nationbuilding in government
I was recently summonsed to the Presidency in Pretoria to come and assess their “internal communication”. It struck me – once again – that even in the highest order of…
When “public relations” could have (should have) been in the movies
This is not at all a serious post, so please don’t bother reading it if you are doing any academic or student research. (Speaking of which, what’s up with all…
Read this! The Government of Tanzania at the forefront of public relations management…an in depth interview with Mindi Kasiga and Gerhard Butschi
In a recent post I referred to the Tanzanian Government case which Mindi Kasiga and Gerhard Butschi presented at the Global Alliance’s recent World Public Relations Festival in Cape Town,…
Read this! The Government of Tanzania at the forefront of public relations management…an in-depth interview with Mindi Kasiga and Gerhard Butschi
In a recent post I referred to the Tanzanian Government case which Mindi Kasiga and Gerhard Butschi presented at the Global Alliance’s recent World Public Relations Festival in Cape Town,…
Benita Steyn tackles “what is the ultimate purpose of PR?”
I’m stealing Toni’s idea of extracting a worthy comment and turning it into a proper post. Benita Steyn, who previously commented on another post about this topic, provides the beginnings…
Will Gordon Brown want to ’spin an antispin campaign’ following Blair’s Reuters speech?
Last Friday I was in London and had the privilege, as Honorary Fellow of the CIPR, to participate to the Annual Fellows Luncheon which is held in the austere House…
CSR Takes Quantum Leap into Social Media: Roberto Zangrandi does a guest post on Strumpette
(Extracted from Strumpette) Here’s an excellent example of a corporation doing it right and utilizing social media to LISTEN to the “conversation.” Meet our new friend Roberto Zangrandi.