Crisis Management – Page 3 – PR Conversations

February 8, 2009 Seasoned Posts

Luxottica, world leader in premium and luxury prescription frames and sunglasses, stuns all with daring stakeholder relationship program

Quanno ce vò, ce vò (pronounced: cannocievò, cievò). So goes an old roman expression indicating that when something is so, it is so… no matter what, no buts or ifs… In a particular period in which my Country (Italy) and its private, public and social elites are undergoing a sustained (and increasingly intolerable) intellectual deterioration with dire consequences on the well being of its citizens, if and when something positive does come up, it is...

January 10, 2009 Seasoned Posts

How cognitive dissonance is impacting this growing universal habit of blaming the media for the worsening of the crisis.

Some 77% of american public opinion (if such an animal ever existed) is reported to consider media reports largely responsible for the worsening of the global economic crisis. What is however even more relevant and scary, is that many governmental and corporate leaders vociferously adopt the same argument, to the point were repetition inevitably ends up digging into collective opinions. For example in my country (Italy) Prime Minister Berlusconi has repeatedly abused the media (his...

January 7, 2009 Seasoned Posts

Starving for Context and Translation: Lessons from the 2008 Food Crisis

The first half of 2008 was a blur for me. When the global food crisis hit, the fertilizer industry went from obscurity to centre stage in the blink of an eye. There was little or no time to build up resources, so all of the communicators I know in the sector went into overdrive. While I think we collectively handled the situation pretty competently, I also learned a lot from the situation. Here are some...

December 29, 2008 Seasoned Posts

Will our ‘golden goose’ inadvertently become a blessing for the public relations profession?

A recent Security Exchange Commission investigation on an insider trading scam, innocently involving a Brunswick New York manager, spurs calls for the regulation of the public relations profession. Nina Devlin, an experienced pr professional specialised in acquisition and new listing activities on behalf of clients of the highly reputed Brunswick firm, has been temporarily suspended without pay by her employer when an investigation by the SEC accused her husband Mathew (a trader for Lehman Brothers)...

December 22, 2008 Seasoned Posts

Growing professionalism in Portugal, still to be accomplished the shift for the social media / relationship management paradigm

I asked a couple of friends to share their thoughts about the year 2008 for Portuguese PR. The sector is growing firmly despite of the economic context. Important steps towards professionalism have been given with new courses being offered at the post graduate level, and the recent publication of the Code of Professional Conduct by the Portuguese Association of Business Communication is a landmark.

November 9, 2008 Seasoned Posts

Facing this historic discontinuity. Two recently developed certainties for our profession: generic principles and specific applications and stakeholder relationship management

I submit that the paradigm of generic principles and specific applications and the practice of stakeholder relationship management constitute an effective integrated framework of reference for our professional community, capable of allowing our practice to fully benefit (or at the very least, suffer less) from this economic crisis, which will be with us for some years to come. Allow me to dwell on this statement, and explain the why and the how.

October 11, 2008 Seasoned Posts

This current crisis: you have only one fiche to play. Red or Black? Where reputation and relationships belong to two conflicting options…

In these last two weeks -as I am sure each of you- I have been struggling to make some sense out of what is happening in the world, in order to advise clients, friends, colleagues, as well as my shareholders…. on how to interpret current events and act positively. I have come up with this ‘story’:

August 20, 2008 Seasoned Posts

The Strategist’s “Where PR Belongs” crosses borders and triggers some international discussion

On August 15th my quarterly copy of The Public Relations Strategist (published by the Public Relations Society of America) arrived. The Summer 2008 edition’s cover highlighted the feature article, “Where PR Belongs: A Move at Chrysler Spurs Debate.” The provocative title drew me in, so I literally dropped everything (but the magazine) to have a read. Although Chris Cobb’s article focuses on changes to the reporting structure at the US-based auto giant (a company that...

July 21, 2008 Seasoned Posts

Is online reputation management as simple as optimising Google juice and minimising digital dirt?

If you’ve any interest in online public relations, you’ve probably heard of the terms “Google juice” and “digital dirt“. But have you taken a deliberate approach, like PRConversations reader, Brandon Carlos to maximise the positive and minimise the negative with your online footprint? If not, why not? Isn’t your own reputation, as a PR professional, the most important asset of your personal brand?

July 3, 2008 Seasoned Posts

An apology to PRSA and its leadership. I was mistaken on the dates…

I owe a public apology to the PRSA and its leadership. I do not believe this should only go as a comment on the specifically relevant post but as a separate post.