From Paul Seaman: defending public relations against social media hype
Recently, I’ve been involved in a lot of debate and chatter about the implications of social media. As a consequence, Toni Muzi Falconi asked me whether I’d like to draw…
Storytelling, Public Relations and The Drum Beat… a wealth of suggestive cases from the world
As our global public relations community intensifies its discussion and analysis of the storytelling approach to organizational communication, may I strongly suggest you make good use of this link to…
Who should be dealing with the sponsoring of online conversations?
A sponsored online conversation is loosely defined as ‘the practice of paying a blogger to post about your brand’. This is how Bateman Group’s Bill Bourdon begins a post in…
Information overload: a public relator’s risk, but also an opportunity….
In a report here from an Iabc conference last February in Lugano I suggested a thorough consultation of Martin Eppler and Jeanne Mengis ‘s research paper on informaton overload as…
Two ditsy thoughts and one good answer to the question: what now after Grunig? Online Public Relations by David Phillips and Philip Young
In these recent weeks, and in various encounters with professionals and scholars from around the world, I have stumbled more than once on to the question: ‘what now after Grunig?’……
Culture and Public Relations: a letter from Bled, Slovenia
As many of our visitors know, Bled is a small and lovely Slovenian town on the shores of a charming lake where, for 16 consecutive years, a trio of committed…
Yes we camp. Where does creativity stand in public relations practice?
Yes we camp. Creativity here dramatically overrides any rational argument or concept. I am sure you saw/heard these three simple words during media coverage of the recent G8 in earthquaked…
Bulgarian blog converses on integration difficulties of social media into public relations practice
Nelly Benova is a forceful and highly proactive figure in Bulgarian Public Relations. She represents the Bulgarian PR Association in the Global Alliance, in Cerp and also manages the CIPR…
Berlusconi has begun to rationalise and theorise his ‘cucku’ model of public relations
I wish to inform our global professional community that, directly from the horse’s mouth, we now also have a formal definition of Berlusconi’s public relations model: la politica del cucù…
Four Things That Only Took Me Five Years to Learn
As most of you are aware, in barely two weeks I will retire after five great years as President and CEO of the Institute for Public Relations. In several recent…