Challenges and risk mitigation for PR when the crisis root is social
When reviewing case studies in recent years regarding problems or issues that held the attention of the general public and media caused by or on social media, most can be…
Crisis, what social PR and communication crisis? A rationale
Crisis communication and risks “managed” through social public relations and communication Although the number of “gotcha” crises erupting on social, as well as stupidity of unthinking and unbridled employees appear…
Influence behaviours: create social business guidelines valued as an employee resource
What are the advantages of making something a collaborative effort and promoting the terminology of “resource?” External and internal communication specialists in a communicative organization understand the significance and impact…
Evolve, grow and pitch your social public relations to the right platforms and audiences
One of the advantages of social public relations is how organizational profile can increase beyond self-hosted brand journalism to platforms owned and operated by others as a result of mindful…