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Weighing in on the value of connectivity and communications

Billed as one of the “highlights” of the University of Toronto’s inaugural Festival of the Arts was the lecture by “renowned Canadian filmmaker, Atom Egoyan, delivering his second public presentation as the Dean’s Distinguished Visitor in Theatre, Film, Music, and Visual Studies in the Faculty of Arts and Science.” Egoyan, whom I’ve always found to be an articulate and original thinker (in addition to a true auteur as a filmmaker) tackled an ambitious lecture called...

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The CIPR (UK) moves forward with the Government towards a new licensing approach

As honoray fellow of the CIPR (the UK professional association), I received this cipr news highly interesting piece of news the other day, which implies that -in agreement with the UK Government, and moving forward from the 2006 already very innovative official recognition of the Institute- procedures have been set for individual members of the CIPR to receive a chartered status…

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Public Relations and Social Media: impact sofar and what next? Look at this program for the Euprera-Edelman EuroAtlantic summit in Bruxelles from 13 to 15 of March and make sure you don’t miss it!

An EuroAtlantic summit of senior social media and public relations academics and practitioners will take place, as already indicated in this and other blogs (www.euroblog2008.org) , in Bruxelles from March 13 to 15. The still preliminary, but almost definite, (I am a member of the organizing committee) seems to me rather juicy, as it combines the theoretical thinking of academics and scholars with the practice-oriented approach of senior practitioners from both sides of the Atlantic.

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Johnny Depp and the History of Social Media

I’ve just spent a very pleasant half an hour messing around with Johnny Depp. To be precise, I’ve been playing with the mash-up on the Sweeney Todd site which allows me to cut my own trailer for the film. If I got bored, I could trawl the blog, throw a Facebook party or – had I been in time – join one of the many Sweeney communities clustered around the ‘mother site’. As an example...

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What’s my name – and where’s my number?

In case you missed it, 2007 was a big year for the statisticians – and, in many ways, something of a lost opportunity for us when it comes to making public relations count. I’m not normally a big fan of ‘numbering’ people, but I do believe that ‘public relations’ really needs a universal number of its own. Why? Because then the national and global impact of our profession could be quickly and neatly measured and...

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Objectivity in public relations and journalism: essential for the credibility of both professions, and for different reasons

If we take journalism -as David Demers writes in his very recent and most interesting History and Future of Mass Media (Hampton Press)- ‘journalists should keep their personal opinions and the opinions of their newspapers out of their news stories; All sides to a story should be covered and reported; All sides to a story should be given an equal amount of coverage’ But, if we consider public relations, we could say that: ‘a public...

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EUPRERA STEPS UP ITS PROFILE

Euprera, the European Association of Public Relations Research and Education steps up its profile, launches mid march Euroblog 2008 summit in Bruxelles in partnership with Edelman while extending to end January the deadline for papers to be delivered at its October 2008 Milano Congress on the Institutionalization of Public Relations and Communication Management, including a special grant from the Institute for Public Relations.