Looking for excellence in public relations
What exactly does ‘excellence’ mean in public relations? Is it something to be achieved by anyone following a particular approach (as implied by the Model of Excellence), or demonstrated by…
The communication process more important than outcomes on PR Conversations
Process is more important than outcome When the outcome drives the process we will only ever go to where we’ve already been. If process drives outcome we may not know…
PRoust Questionnaire: Sean Williams
The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as his or her professional beliefs and values. If you are…
Grunig PR Masterclass: Insight into diversity and excellence
This post offers a video recording of a recent lecture given by Larissa and James Grunig at New York University – courtesy of Toni Muzi Falconi, who kindly introduces the…
Contending for content – PR, journalism and marketing
Back in the 1970s, there was a vision of a paperless office; whilst the futurist, Alvin Toffler predicted increased technology was creating information overload. The reality is that we’re using…
Transparent Swede filmmaker Fredrik-David vs. aggressive Dole-Goliath PR
An exclusive interview with Swedish documentary filmmaker, Fredrik Gertten, about his 2009 BANANAS! film and his currently screening (at film festivals around the world) Big Boys Gone Bananas!* documentary. In…
Transparent Swedish filmmaker Fredrik-David vs. aggressive Dole-Goliath PR
An exclusive interview with Swedish documentary filmmaker, Fredrik Gertten, about his 2009 BANANAS! film and his currently screening (at film festivals around the world) Big Boys Gone Bananas!* documentary. In…
Closing the door on the gatekeeper role in PR
At a Sustainable Conversations event earlier this week (organised by Kantar Media), I started to think about the impact on both public relations and journalism of ongoing communications changes. In…
Lies and Secrets: the currency of public relations
You don’t have to dig too far to find criticisms of public relations as involving lying and other less than ethical practices. The normal response from the industry is denial,…
Career moves in public relations: Climbing ladders, revolving doors and musical chairs
Are you looking for a career move or new opportunity in public relations? Judging by my own observations of the use of hashtag #PRjob on Twitter, there are plenty of…