global discussion. local perspectives.
Something awful is happening in my country (Italy) these days, with many implications on public relations (specifically in the sense of public diplomacy) which I feel we should all be aware of. …
Is it communication for development or public relations? Click here to rsvp wb1.doc
What is possibly the world’s most populated public relations kermesse of the year is planned to be staged in Philadelphia (USA) from October 20 to 23.
“Earning a voice at the C-level table: How to position yourself and communications as strategic in your organization,” was the eye-catching title of a September 2007 CPRS Toronto session. The end result didn’t disappoint, with its panel of three highly intelligent, conversant and seasoned practitioners
Like other global sponsorship opportunities, the Rugby World Cup (RWC), currently taking place in France, has a long list of sponsors each aiming to exploit the millions spent on linking their name to the tournament. But are sponsors really connecting with the game – and could public relations help convert the tactical spend into a strategic advantage?
In recent debates on PRConversations about the level of strategic practice of PR, the value of licensing, the role of active professional associations or even the misguided conceptions about lobby, I must confess I couldn’t bring much positive experience from Portugal unless that great advantage that lies in the fact that we can still do things from scratch and try to learn from the best examples all over the world. So now I want to...
In a recent post I had raised the issue of the ambiguity of public relations concluding with the question: Are we ready to challenge ourselves over our own ambiguity?. Here are Anne Gregory’s thoughts, lucid and controversial as ever
With this post, our blog celebrates its first anniversary since the time of its inception under the original name of Toni’s Blog.
Jean Pierre Beaudoin, one of France’s most reputed public relators, is not a particularly abundant writer and speaker; he is very careful at what he says; but when he does externate, one should pay great attention…there is always much more in his thoughts than in what he actually says
…in a July 17 column, Stefan Stern, the Financial Times commentator, confesses he is not comfortable with ambiguity, and argues against the recent consultants mantra by which organizational leadership must learn to ‘cope with ambiguity’.