Contending for content – PR, journalism and marketing
Back in the 1970s, there was a vision of a paperless office; whilst the futurist, Alvin Toffler predicted increased technology was creating information overload. The reality is that we’re using…
Closing the door on the gatekeeper role in PR
At a Sustainable Conversations event earlier this week (organised by Kantar Media), I started to think about the impact on both public relations and journalism of ongoing communications changes. In…
Lies and Secrets: the currency of public relations
You don’t have to dig too far to find criticisms of public relations as involving lying and other less than ethical practices. The normal response from the industry is denial,…
PRoust Questionnaire: Al Clarke
The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as his or her professional beliefs and values. If you are…
PR use of statistics on trial – where’s your evidence?
Guest post by Nigel Hawkes. Healthcare reform is controversial, as both the US and the UK have found. In Britain, a chorus of protest has been generated by a Bill…
PRoust Questionnaire: Don Radoli
The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as his or her professional beliefs and values. If you are…
Relationship advice for PR practitioners
Relationships are in the DNA of PR – in fact, the name itself indicates the function manages relations with publics. But the priority in PR practice is largely on writing…
PRoust Questionnaire: Richard Bailey
Richard Bailey MCIPR experienced public relations educator (university and professional qualifications) and a former business journalist and PR manager/consultant. The PRoust Questionnaire provides a quick insight into a public relations…
PRoust Questionnaire: Nelly Benova
The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as their professional beliefs and values. If you are not familiar…
What do digital immigrants really know about social media? Part II
This second part of a conversation about the role of social media in PR moves on to reflect on the practices of organisations and their representatives in this ever changing…