global discussion. local perspectives.
This is not the first time that licensing of public relations professionals is discussed in this site (if you digit the term in the ‘search this site’ area of this blog you will come up with at eight entries, now nine) .
Tomorrow Monday July 16 I will be having my fourth (out of seven) online two hour session with some 14 executive masters students from New York University’s Master of Science in Public Relations and Corporate Communication.
I feel like blogging this lovely Sunday morning from my terrace over the charming bay of Italy’s Porto Ercole and am musing over the issue I wish to address
Management wants data. How can anybody think otherwise in a business world ruled by six sigma, key performance indicators, balanced scorecards, dashboards and ROI. Yet studies continue to show that many public relations practitioners still do not use research
There I was in Bled taking part in a wonderful conference on “Environmental Citizenship Through Communication: Trends, Challenges and Solutions” when I received an extraordinary e-mail from John Plauszek (Ambassador at Large for the Global Alliance) who was taking part in the “2007 United Nations Global Compact Leaders Summit: Facing Realities; Getting Down to business”, described by organizers as “history’s largest and most significant event on the toic of leadership and corporate citizenship”.
In a recent comment to a post in which I linked you to the most recent Larissa and Jim Grunig presentation, Estella de Beer from the University Pretoria wrote:
Entries to the Jack Felton Golden Ruler Award must be received online at www.instituteforpr.org by by July 31, 2007.
Don Bates is an Honorary Trustee of the Institute for Public Relations and the author of an abbreviated public relations history on the Institute Web site
While in Lisbon last week I met Gregory Payne, with whom I had the privilege to share the panel at the conference.
Once more, on the new global public relations framework issue I have the pleasure of linking you to a presentation leipzig-linking-business-strategy-and-excellent-communication.ppt Jim and Larissa Grunig presented in Leipzig (Germany) last week on the theme: linking business strategy and excellent communication