Getting serious about PR crisis case studies
Whenever an organisation experiences a ‘crisis’ (or more commonly an incident of lesser magnitude), it is invariably jumped upon as a PR disaster by the online PR pundits who cannot…
We need bigger ambitions in public relations
Last year I wrote about ‘excellence‘ suggesting that PR needs to stretch beyond specified performance standards or comparative pre-eminence. I’ve been thinking about this during my recent hours spent marking…
Looking for excellence in public relations
What exactly does ‘excellence’ mean in public relations? Is it something to be achieved by anyone following a particular approach (as implied by the Model of Excellence), or demonstrated by…
Why don't PR Awards walk the talk on evaluation?
The Barcelona Declaration of Measurement Principles for public relations have been discussed and even endorsed by professional bodies and industry publications around the world – but there’s little evidence of…