Fit for the 21st and digital century: PR should abandon its managerial dreams and focus more on achieving its promises

April 10, 2018

Is it time for public relations practice to abandon its managerial dreams? Prompted by the previous PR Conversations post (Professional PR Development. Why bother?), Dr Ana Adi and Thomas Stoeckle…

Richard Bagnall on Tracing the measurement origins of PESOJune 30, 2020
PS I should have added that as a lasting tribute to Don and his amazing contributions to advancing the measurement…
Richard Bagnall on Tracing the measurement origins of PESOJune 30, 2020
What an excellent piece Heather. Sorry it's taken me a few days to comment, but I felt it important to…
Heather_Yaxley on Tracing the measurement origins of PESOJune 30, 2020
Sherrilynne - thank you for stopping by, and I remember our interactions, especially at my Greenbanana blog (where I haven't…
Sherrilynne Starkie on Tracing the measurement origins of PESOJune 30, 2020
Heather thank you for writing this. Reading it is a wonderful trip down memory lane. I've always contended that we…
Heather_Yaxley on Tracing the measurement origins of PESOJune 30, 2020
That's great to hear - the linkage to measurement and evaluation is critical of course.

Tag: Ana Adi

Fit for the 21st and digital century: PR should abandon its managerial dreams and focus more on achieving its promises