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Seasoned Posts

The Fork in the Road to PR Research

July 10, 2007

Management wants data. How can anybody think otherwise in a business world ruled by six sigma, key performance indicators, balanced scorecards, dashboards and ROI. Yet studies continue to show that…

Seasoned Posts

Weekly callout of PR campaigns, “Touchdowns and Fumbles”

July 10, 2007

Readers of PR Conversations (particularly those involved in media relations or media coaching) might find the weekly e-newsletter, Touchdowns and Fumbles, produced by Veritas Communications to be just the ticket…

Seasoned Posts

Thoughts from Geneva and from Bled: “Business will change the world because it can and it must”

July 7, 2007

There I was in Bled taking part in a wonderful conference on “Environmental Citizenship Through Communication: Trends, Challenges and Solutions” when I received an extraordinary e-mail from John Plauszek (Ambassador…

Seasoned Posts

From Bled: insights on the institutionalization of the pr function and its connection to the interrelationship between strategic management, corporate governance and sustainability

July 7, 2007

In a recent comment to a post in which I linked you to the most recent Larissa and Jim Grunig presentation, Estella de Beer from the University Pretoria wrote:

Seasoned Posts

Deadline Nears for PR Research & Measurement Award

July 5, 2007

Entries to the Jack Felton Golden Ruler Award must be received online at www.instituteforpr.org by by July 31, 2007.

Seasoned Posts

Updating mini-history of public relations

July 3, 2007

Don Bates is an Honorary Trustee of the Institute for Public Relations and the author of an abbreviated public relations history on the Institute Web site

Seasoned Posts

Public diplomacy, soft power and sociological globalism: where they integrate with public relations.

July 1, 2007

While in Lisbon last week I met Gregory Payne, with whom I had the privilege to share the panel at the conference.

Seasoned Posts

Linking business strategy and excellent communication. The Grunigs are at it again..

July 1, 2007

Once more, on the new global public relations framework issue I have the pleasure of linking you to a presentation leipzig-linking-business-strategy-and-excellent-communication.ppt Jim and Larissa Grunig presented in Leipzig (Germany) last…

Seasoned Posts

Who owns relationships? The case of Mo.Ve at the Lisbon conference on public relations and democracy

July 1, 2007

How does one approach the issue of stakeholder relationship management (or, better, governance..) from an operative perspective? This is the basic question which scholar Tom Watson from Bournemouth University in…

Seasoned Posts

Linking Trust and Transparency

June 28, 2007

In 2006, an Institute for Public Relations survey identifying priority research topics put trust right at the top of the list. And what produces trust?

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Latest comments

  1. Richard Bagnall on Tracing the measurement origins of PESOJune 30, 2020

    PS I should have added that as a lasting tribute to Don and his amazing contributions to advancing the measurement…

  2. Richard Bagnall on Tracing the measurement origins of PESOJune 30, 2020

    What an excellent piece Heather. Sorry it's taken me a few days to comment, but I felt it important to…

  3. Heather_Yaxley on Tracing the measurement origins of PESOJune 30, 2020

    Sherrilynne - thank you for stopping by, and I remember our interactions, especially at my Greenbanana blog (where I haven't…

  4. Sherrilynne Starkie on Tracing the measurement origins of PESOJune 30, 2020

    Heather thank you for writing this. Reading it is a wonderful trip down memory lane. I've always contended that we…

  5. Heather_Yaxley on Tracing the measurement origins of PESOJune 30, 2020

    That's great to hear - the linkage to measurement and evaluation is critical of course.

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