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Seasoned Posts

Lobby in Portugal: When the PR industry doesn’t succeed in producing social change

August 16, 2007

Portugal has a 33 years old democracy achieved after a peaceful military revolution that ended a dictatorship that had lasted for several decades. Propaganda was one of the major strengths…

Seasoned Posts

Summing up the licensing debate, a post on Strumpette

August 15, 2007

The Public Relations Society has decided yesterday to set up a task force to explore the certification issue, while many of my students from NYU’s Global Relations course selected licensing…

Seasoned Posts

Strategic? Careful! Words are essential… at least for us! We should not abuse….

August 8, 2007

Nine out of ten communication and public relations thesis discussions a couple of weeks ago at Lumsa University in Rome overtly abused the term ‘strategic’.

Seasoned Posts

Priorities for public relations research: Watson’s delphi results and Robert Wakefield’s comments…

August 1, 2007

I have mentioned before in this blog Tom Watson’s on going deplhi study on priorities for public relations research. Well, the study is now finished and you can read all…

Seasoned Posts

Ulysses Sarkozy’s doing his thing…and Jean Pierre Beaudoin, one of France’s public relations superstars, comments on changing publics…

August 1, 2007

Jean Pierre Beaudoin, one of France’s most reputed public relators, is not a particularly abundant writer and speaker; he is very careful at what he says; but when he does…

Seasoned Posts

Are YOU comfortable with ambiguity? An invective on behalf of The Public Benefit of Public Relations theme of the London 2008 World Public Relations Festival

July 29, 2007

…in a July 17 column, Stefan Stern, the Financial Times commentator, confesses he is not comfortable with ambiguity, and argues against the recent consultants mantra by which organizational leadership must…

Seasoned Posts

Is licensing an option or a must? Depends on whether we believe we are a profession or an organizational activity.

July 21, 2007

This is not the first time that licensing of public relations professionals is discussed in this site (if you digit the term in the ‘search this site’ area of this…

Seasoned Posts

Licensing yes, licensing no. A first rationalization of an online teaching experience which is now half way through.

July 15, 2007

Tomorrow Monday July 16 I will be having my fourth (out of seven) online two hour session with some 14 executive masters students from New York University’s Master of Science…

Seasoned Posts

Gordon Brown (and the Financial Times) is at it! What should we do?

July 15, 2007

I feel like blogging this lovely Sunday morning from my terrace over the charming bay of Italy’s Porto Ercole and am musing over the issue I wish to address

Seasoned Posts

Research report on sustainability reporting in Canada

July 11, 2007

Earlier this week Benita Steyn asked me if I knew of any research relating to “enterprise strategy in Canada,” for use in her current research. Although information on that specific…

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Latest comments

  1. Richard Bagnall on Tracing the measurement origins of PESOJune 30, 2020

    PS I should have added that as a lasting tribute to Don and his amazing contributions to advancing the measurement…

  2. Richard Bagnall on Tracing the measurement origins of PESOJune 30, 2020

    What an excellent piece Heather. Sorry it's taken me a few days to comment, but I felt it important to…

  3. Heather_Yaxley on Tracing the measurement origins of PESOJune 30, 2020

    Sherrilynne - thank you for stopping by, and I remember our interactions, especially at my Greenbanana blog (where I haven't…

  4. Sherrilynne Starkie on Tracing the measurement origins of PESOJune 30, 2020

    Heather thank you for writing this. Reading it is a wonderful trip down memory lane. I've always contended that we…

  5. Heather_Yaxley on Tracing the measurement origins of PESOJune 30, 2020

    That's great to hear - the linkage to measurement and evaluation is critical of course.

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