PR job title inflation
I did a little analysis of the job titles of members of the Motor Industry Public Affairs Association (MIPAA) recently and think I might have spotted an interesting trend.
global discussion. local perspectives.
I did a little analysis of the job titles of members of the Motor Industry Public Affairs Association (MIPAA) recently and think I might have spotted an interesting trend.
New Zealand is having another foray into the world of wikis, this time with a wiki asking for contributions to the next phase of the country’s digital strategy. The first…
Way back in the mid eighties the name of the Parisian hospital Villejuif coupled its widespread fame as the world hub for the more advanced medical research against cancer (at…
The Semantic Web, or Web 3.0 if you want, will probably not be simply a semantically pimped-up Web 2.0 but will put all the Web on a new level (just…
A lively discussion came up last Thursday evening in Rome, at the second of the six sessions scheduled for the production of the video book on ‘What is Public Relations’,…
Public relations judo is an increasing self defence process used by organizations to offset negative market effects induced by recurring daily public statements over statistical evidence of environmental or health…
To those who have read the seminal book by Lucien Febvre and Henri-Jean Martin (“L’appartion du livre”), the history of the book may already be a fascinating subject. But what…
I recently had the pleasure of attending the IABC Eurocomm Conference. This is one of my favourite events because it gathers a variety of communicators from across Europe and the…
There is a tremendous amount of research conducted over the years on all aspects of creating and sustaining public opinion, attitudes and relationships. All too many practitioners don’t have a…
“Social Media and the Future of PR” is the theme of Euroblog2008, currently underway in Brussels (presented by EUPRERA, Edelman, IHECS and Département de communication, Université catholique du Louvain). I…