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Seasoned Posts

A case history approach to public relations education. Agree? Disagree? Useful? Waste of time?

June 14, 2008

Every once in a while professionals, academics and students discuss (and sometime practice..) a case history approach to public relations education. The argument goes that if we wish to

Seasoned Posts

Two New Features in this Blog. Enjoy and/or criticise..please!!

June 14, 2008

You might have noticed on the right hand side of this blog a new ‘special feature’ which, for now, includes two links. This addition also derives from your responses to…

Seasoned Posts

Beyond Truth… Sincerity?

June 6, 2008

These days, as the World PR Festival in London (June 23-24) comes closer, the public benefit of Public Relations returns once again to the top of our agenda. But could…

Seasoned Posts

Two recent documents for all of us….so avid for data on our profession!

June 1, 2008

The fifth GAP (generally accepted paractices) gap report from Annenberg School of Communication has just been released, while Ansgarr Zerfass from Leipzig, leading a coalition of ten european universities has…

Seasoned Posts

Following the Hunter-Coach incident: let’s not throw away the baby with the dirty water…

May 31, 2008

I had learned of the Hunter-Coach incident a few months ago when the always careful and brilliant Jack O’Dywer revealed it on his website, and was shocked by the manipulative…

Seasoned Posts

Finding our essential knowledge

May 29, 2008

Page Turner, the blog of the Arthur W. Page Society, has published my posting regarding the three kinds of research in our field, and how that relates to the Institute…

Seasoned Posts

How reliable are PR qualifications?

May 16, 2008

UK media reports of the inherent unreliability of school exam results have drawn criticism for undermining public confidence in qualifications. Can the same observations be made about the veracity of…

Seasoned Posts

election polls are only the tip of an iceberg for an essential review of understanding reality as it unfolds ever so fuzzily…

May 11, 2008

Once again most polls conducted for the recent Italian elections were wrong. Giuseppe De Rita, a highly intelligent and reputed analyst, sentenced: Italians are born liars. So what else is…

Seasoned Posts

finding a responsible path towards the institutionalization of the public relations function!

May 4, 2008

From an organizational perspective, the ongoing and accelerating process of institutionalization of the public relations function, besides its many positive aspects (for the organization, for public relators as well as…

Seasoned Posts

Real-Life Ethical Scenarios

April 29, 2008

Dr. Shannon A. Bowen, Ethics and Public Relations section editor for the Institute’s Essential Knowledge Project, is asking practitioners to share real-life ethical scenarios –

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Latest comments

  1. Richard Bagnall on Tracing the measurement origins of PESOJune 30, 2020

    PS I should have added that as a lasting tribute to Don and his amazing contributions to advancing the measurement…

  2. Richard Bagnall on Tracing the measurement origins of PESOJune 30, 2020

    What an excellent piece Heather. Sorry it's taken me a few days to comment, but I felt it important to…

  3. Heather_Yaxley on Tracing the measurement origins of PESOJune 30, 2020

    Sherrilynne - thank you for stopping by, and I remember our interactions, especially at my Greenbanana blog (where I haven't…

  4. Sherrilynne Starkie on Tracing the measurement origins of PESOJune 30, 2020

    Heather thank you for writing this. Reading it is a wonderful trip down memory lane. I've always contended that we…

  5. Heather_Yaxley on Tracing the measurement origins of PESOJune 30, 2020

    That's great to hear - the linkage to measurement and evaluation is critical of course.

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