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PR Conversations

global discussion. local perspectives.

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Seasoned Posts

“I Haven’t Got Time” or How to Doom a PR Career

August 22, 2008

I should warn readers in advance that this column is going to be a bit of a rant because I am very frustrated by many of my peers. If you…

Seasoned Posts

The Strategist’s “Where PR Belongs” crosses borders and triggers some international discussion

August 20, 2008

On August 15th my quarterly copy of The Public Relations Strategist (published by the Public Relations Society of America) arrived. The Summer 2008 edition’s cover highlighted the feature article, “Where…

Seasoned Posts

‘Core’ versus ‘extended’ PR competencies–do you buy in?

August 19, 2008

In a manual written for his students in 2005, Emanuele Invernizzi (Professor of Corporate Communication at IULM University in Milan and co-organiser of the 2008 Euprera Conference to take place…

Seasoned Posts

PR professionals are from Venus, PR scholars are from Mars: How shall the ‘twain’ meet?

August 16, 2008

In 2004, the Dutch scholar Prof Betteke Van Ruler referred to PR professionals as being ‘from Venus’ while PR scholars are ‘from Mars.’ UK academics Fawkes and Tench found traces…

Seasoned Posts

Institutionalisation of the PR ‘Educationist’ role – a South African case

August 14, 2008

As suggested by Prof Emanuele Invernizzi, co-organizer of the Euprera Congress taking place in Milan 16-18 October, I listened to his interviews with a number of academics and practitioners on…

Seasoned Posts

Authentic Enterprise and Institutionalization: from Arthur Page and the IPR to Euprera’s Congress in October in Milano

August 7, 2008

In not many weeks some of us (scholars and professionals) will be in Milano participating at the Euprera annual Congress, which this year (October 16/17) is dedicated to the institutionalization…

PR Motion

PR resources, about or by, Canada and Canadians

August 6, 2008

In a comment to my last post, PRC reader and frequent commenter, Brandon Carlos, indicated his frustration at the apparent dearth of Canadian resources, "Another lagging area in Canadian PR,…

Seasoned Posts

London 1909- I am not an advertising agent…I am a storyteller.

August 3, 2008

I am not an advertising agent, but a storyteller. This statement concludes a splendid article by Gugliemo Emanuel, correspondent from London of the Italian daily Corriere della Sera…dated December 1…

Seasoned Posts

London 1909- I am not an advertising agent; I am a storyteller.

August 3, 2008

I am not an advertising agent, but a storyteller. This statement concludes a splendid article by Gugliemo Emanuel, correspondent from London of the Italian daily Corriere della Sera…dated December 1…

Seasoned Posts

A virtual space to play in…

July 28, 2008

I got a bit over-excited with all the talk of spaces and what we do with them, so I have created a virtual world for PR Conversations if you want…

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Latest comments

  1. Richard Bagnall on Tracing the measurement origins of PESOJune 30, 2020

    PS I should have added that as a lasting tribute to Don and his amazing contributions to advancing the measurement…

  2. Richard Bagnall on Tracing the measurement origins of PESOJune 30, 2020

    What an excellent piece Heather. Sorry it's taken me a few days to comment, but I felt it important to…

  3. Heather_Yaxley on Tracing the measurement origins of PESOJune 30, 2020

    Sherrilynne - thank you for stopping by, and I remember our interactions, especially at my Greenbanana blog (where I haven't…

  4. Sherrilynne Starkie on Tracing the measurement origins of PESOJune 30, 2020

    Heather thank you for writing this. Reading it is a wonderful trip down memory lane. I've always contended that we…

  5. Heather_Yaxley on Tracing the measurement origins of PESOJune 30, 2020

    That's great to hear - the linkage to measurement and evaluation is critical of course.

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