Exploring "A Brand New World" radio doc
It’s a brand new world. Brand being the key word. Coke, Starbucks, Nike—they all want to sell you something. They always have. But today, brands are not just products and…
Goodbye brand journalism and content marketing…hello DIY corporate media!
Evolving to corporate media It was almost a year ago that I interviewed Ira Basen on The intersection of public relations and journalism in the digital age on PR Conversations,…
Evolve, grow and pitch your social public relations to the right platforms and audiences
One of the advantages of social public relations is how organizational profile can increase beyond self-hosted brand journalism to platforms owned and operated by others as a result of mindful…
500 PR Conversations
This is post #501 – which seems a useful milestone to reflect on the previous 500 posts at PR Conversations, and invite you to contribute your views on the blog…
The PR impact of rejection and denial
Modern media is making it ever easier for people to reject things that they don’t want to hear. We can scan and filter out sentiments or information that we find…
The final word – why PR books still matter
When was the last time you read a public relations book? I mean a proper book with pages that you turn by hand, not a representation that you flick with…
The intersection of public relations and journalism in the digital age
A conversation with CanWest’s newest Fellow appointment, Ira Basen Notice from the Faculty of Information and Media Studies (FIMS) at Western University “On behalf of the FIMS appointments committee, I…
Archiving the future of public relations
The International History of Public Relations Conference (IHPRC) at Bournemouth University again delivered much fascinating and thought-provoking insight into our past, present and future. None of the papers could be…
Grunig PR Masterclass: Insight into diversity and excellence
This post offers a video recording of a recent lecture given by Larissa and James Grunig at New York University – courtesy of Toni Muzi Falconi, who kindly introduces the…
Transparent Swedish filmmaker Fredrik-David vs. aggressive Dole-Goliath PR
An exclusive interview with Swedish documentary filmmaker, Fredrik Gertten, about his 2009 BANANAS! film and his currently screening (at film festivals around the world) Big Boys Gone Bananas!* documentary. In…