London 2012 – stories of a peripatetic PR
Guest post by Peter Brill, Managing Director, Net.Mentor Ltd There are a group of people who spend their life seeking the constant change and irregular adrenaline rush of the Olympic…
BLEDing-edge public relations research in 2012
Bled Symposium 2012 summary by Toni Muzi Falconi Ten years ago, in July 2002, some 100 scholars and professionals from many European countries met in Bled, Slovenia, to discuss and…
Contending for content – PR, journalism and marketing
Back in the 1970s, there was a vision of a paperless office; whilst the futurist, Alvin Toffler predicted increased technology was creating information overload. The reality is that we’re using…
PR use of statistics on trial – where’s your evidence?
Guest post by Nigel Hawkes. Healthcare reform is controversial, as both the US and the UK have found. In Britain, a chorus of protest has been generated by a Bill…
Plotting PR narrative in social media
In public relations, narrative offers a way to enable ideas, opinions, values and meaning to be expressed within a broader framework than the concept of “key messages”, which tend to…
Social media engagement: The PR2.0 shift for politics
Guest post by Tyler Orchard Social media engagement: The PR2.0 shift for politics Whether you work in the private or public sector, social media and PR2.0 have evolved into something…
Assessing Ottawa Public Health’s ongoing response to the endoscopies infection scare
Guest post by Josh Greenberg, PhD Establishing the scenario In a hastily organized media conference on Saturday, October 15, 2011, the City of Ottawa’s chief medical officer of health, Dr.…
Constructing the Organizational Narrative: PR definition in the making
There’s an insidious, four-letter word that continues to haunt and largely define the public relations industry (at least in the public’s estimation): Spin. We know this. We fight it. But…
Public relations 2011: PR primer for (social) networking
Earlier this year on PR Conversations, The wind is in Craig Pearce’s sails, detailed availability of this Australian’s free e-report initiative, Public relations 2011: issues, insights and ideas, which features…
PR rules not OK
For an occupation that depends on freedom of expression to operate, it seems there are many who relish nothing more than imposing rules on the practice – and even the…