Bulgarian blog converses on integration difficulties of social media into public relations practice

Posted on Author PR Conversations

Nelly Benova is a forceful and highly proactive figure in Bulgarian Public Relations. She represents the Bulgarian PR Association in the Global Alliance, in Cerp and also manages the CIPR accreditation course in Sofia.

This interview she had with me in Vienna a few days ago has just been posted and might stimulate some discussion also amongst our visitors here at PRC.

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PR Conversations

PR CONVERSATIONS HISTORY: When PR Conversations launched in July 2006, its founder, Toni Muzi Falconi, broke new ground by envisioning and introducing an international, collaborative PR-blog concept, which over the years has resulted in more than 600 posts from a variety of contributors (please visit our Seasoned Posts archive). The earliest version of PR Conversations grew out of Toni’s original blog (tonisblog), which he started sometime around 2005. A redux version (launched in 2010) built upon that strong base and targeted concept, but with a new format and fresh ideas.