Lies, Damn Lies and Twitter
When used properly, statistics can be very informative. However, some statistics are meaningless, and some are dishonest. Interpreting statistics requires some technical knowledge, and most people do not have the…
Berlusconi has begun to rationalise and theorise his ‘cucku’ model of public relations
I wish to inform our global professional community that, directly from the horse’s mouth, we now also have a formal definition of Berlusconi’s public relations model: la politica del cucù…
Debut of two-part CBC Radio show–News 2.0: The Future of News in an Age of Social Media (updated)
I'm briefly interrupting the wonderful debate on CPRS's new definition of public relations to let you know that a new, two-part CBC Radio show, produced by Ira Basen (of Spin…
Introducing a new, maple-infused definition of public relations, in both official languages
At the Canadian Public Relations Society’s Annual General Meeting, held on June 7, 2009, in Vancouver, British Columbia, CPRS member in attendance were introduced to new, official definitions (in English…
Four Things That Only Took Me Five Years to Learn
As most of you are aware, in barely two weeks I will retire after five great years as President and CEO of the Institute for Public Relations. In several recent…
Freshly squeezed takeaways from the Edelman new media academic summit in DC…
Leaving aside a fastidious reiteration of usual buzzwords such as twitter and facebook, closely followed by obama and engagement, and the conceptual thinness of some of the cases which were…
How the auto club can protect you on social media
If you can tell a phenomenon has gone mainstream by the fact that everyone wants to be involved, then social media has arrived. When glancing at the content of the…
The ethical state, social communication and public relations…
How effective are social communication campaigns, specifically when they are enacted by public institutions and their aim is to con-vince publics to modify their day-to-day behaviours? The amount of literature…