2009 – a year for PR career planning
What does the year ahead hold for PR practitioners? Is the emerging global recession an opportunity or threat to our industry? Here are my predictions for 2009, a year when,…
Will our ‘golden goose’ inadvertently become a blessing for the public relations profession?
A recent Security Exchange Commission investigation on an insider trading scam, innocently involving a Brunswick New York manager, spurs calls for the regulation of the public relations profession. Nina Devlin,…
Growing professionalism in Portugal, still to be accomplished the shift for the social media / relationship management paradigm
I asked a couple of friends to share their thoughts about the year 2008 for Portuguese PR. The sector is growing firmly despite of the economic context. Important steps towards…
Evolving PR – ready to learn a new dance?
On the doorstep to Christmas, I thought I would mention my favourite game this year. ‘Spore’ lets you evolve from a tiny cell into a creature that you nurture over…
Dear Santa, a four-pronged wish list for public relators in 2009 from a non believer. Be sure to check out the fourth, as it relates directly to YOU, visitor/reader/commenter of this blog!
1. Please discourage my colleagues from offering, arguing, pushing individual as well as organizational visibility as a ‘strategic’ and desirable objective. Peeing in the pot is more strategic and less…
Journalists support role of PR
The global automotive industry, and particularly the Big 3 US car companies, have been making the headlines regarding its future survival in the economic downturn. What is interesting is the…
Gorillas and the absence of altruism
Back in September, Heather Yaxley launched a fascinating and heated debate on the role of PR under the fairly tame title “A radical view of PR“. One thread of the…