global discussion. local perspectives.
You might remember that only a short time ago it was generally accepted that the Dutch or British ways to integration via a multicultural approach (i.e. stimulating different identities to…
May we still claim that public relations is effective when an organization is able to perform the traditional and consolidated one company-one voice paradigm? Or has the growing convergence between…
These last two weeks have gone by with no posts on this-here blog. The real truth is that I have been ‘engulfed and devoured’ by the social media issue in…
Thanks to Margaretha Sjoberg’s leadership, current Chair of Cerp (the Confederation of European public relations associations, today a substantial and active part of the Global Alliance); and to the warm…
Milano, Italy will host from 16 to 18 October 2008 the annual Euprera conference, hosted by Ferpi and IULM University. The topic in discussion will be ‘Institutionalizing public relations and…
‘Paese che vai…usanza che trovi’, can this ancient Italian adage, saying that each country has its own ways of doing things, be paraphrased by saying: each country has its own…