Semantic Web – Not Our Business?

The Semantic Web, or Web 3.0 if you want, will probably not be simply a semantically pimped-up Web 2.0 but will put all the Web on a new level (just think about search technologies). As far as I have understood the concept of the Semantic Web (which might not be very profound, I admit) it will be much more structural and technology-based, though technology might not be as visible as in Web 2.0.