global discussion. local perspectives.
The most stimulating came from Betteke Van Rule: never has public relations been more public! she said from the floor. Which led me to think that, yes!, public relations is definitely about relationships with publics, as many of us have always claimed.
The communicative organization acts on the insights that relationships have real value, that reputation is shaped through relationships, and that the organization’s own values must be lived in constant dialogue within as well as with its customers, partners and other stakeholders.
The story concerning the man who joked on Twitter and subsequently found himself under arrest caught my eye yesterday, particularly after the story a couple of months ago involving the US police officer who ordered a showbiz agent to send a tweet.
My good friend Warren Feek, from the Communication Initiative, has sent the following message...very relevant in general, but even more specifically for our professional community. Please read and, where possible, participate. Thank you.
You might have read these last few days of the serious social crisis developed in the southern Italian city of Rosarno in the region of Calabria, where an exasperated local community took to the streets and violently attacked the growing community of African migrants, leaving many wounded.
Co-authored with Mike Klein In the later part of the year that ends today, much attention has been paid to the 20th anniversary of the fall of the Berlin Wall. But another wall seems to have been definitively torn down this year with much less brouhaha: the distinctions between social, political, commercial and employee communication. The Public Relations model of defensive “representation” is thus beginning to give way to the political campaign model of proactive...
….And it’s true, my friend, we can even do miracles, create a legend; turn a fairy-tale into reality, transform a fly into an elephant, a donkey – into a camel, and throw the negative into the dust of a street…
This detailing of a case study began life as an intended comment on Kristen's Sukalac's recent blog, Pink Gloves, Hashtags and Lost Opportunities, but it became so involved and long (and the subject so inspiring) that I decided to turn it into a post proper.
Last night, at New York’s Yale Club, I participated in the Institute for Public Relations’ Annual Distinguished Lecture and Awards event. The lecture was by Jon Iwata, IBM’s Senior Vice President, who heads the marketing, communication and citizenship organization departments of that company. A full house, jammed with many of America’s most senior and reputed public relators. On my side, a lot of curiosity for Iwata. I have always admired IBM and, as he’s been...
PR Conversations talked to Silvia Cambiè (top left) and Yang-May Ooi (below left), authors of the recently published International Communications Strategy: Developments in cross-cultural communications, PR and social media about their new book and the changing world facing PR practitioners today.