global discussion. local perspectives.
By Sean Williams Who owns corporate messaging? This is navel gazing of the first order, and the fact that I’m writing this post is testament to how we can start arguments with all the seriousness of Lindsay Lohan’s newest brace of public shenanigans. Judy Gombita’s recent Social sniff test post skewers the idea that “everyone is an employee brand” advocate; its associated comments by some smart thinkers covers some, but not all, of this ground....
The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as his or her professional beliefs and values. If you are not familiar with the original 19th-century Proust Questionnaire, please see details at the end of this post. PRoust Questionnaire answers from Sean Williams: 1. What is your most striking characteristic as a PR practitioner? My analytical, academic and rather intellectual approach to internal communication...