public relations ethics – PR Conversations

January 20, 2015June 28, 2020 Classic PR Conversations PR Sense

Double-dipping exposes reputation risk in blurred boundaries of PR and journalism

When it comes to reputation, there is little distinction between a real conflict and a perceived one Op-Ed by Daniel Tisch, APR, FCPRS As media scandals go, it was a big one for Canada: The revelation that for the past two years one of the nation’s better-known TV news anchors was a part owner of a small public relations firm. Even more unnerving was that the anchor—and, on occasion, other journalists affiliated with the TV...

July 16, 2013June 28, 2020 PR Nexus

The Art and the science of leaving one’s mark: A requiem for Arthur Yann

“What I’d really like people to say about me after I’m gone is that, in some small ways, I left the profession and the companies and clients I represented better than when I first met them.” – Arthur Yann, APR * * * I don’t know how long Arthur Yann had been in the job of vice president of public relations for the Public Relations Society of America when I mused some five years ago...