Popping candy politics prioritises publicity over policies

With the date of the UK general election set as 7 May 2015 – and dissolution of Parliament therefore already determined as 30 March, we’re in a period of what I’m calling ‘popping candy politics’ that prioritises publicity over policies. As an example, last week brought us hashtag #pinkbus as the Labour party chose a pink minibus for a tour of the country that was intended to connect with female voters. The result was a focus...