Posted on Current PR Conversations PR Vision

There’s no place for women at the top of the edifice

It seems like the one voice that’s been silenced in the gender diversity debate is that of Saatchi & Saatchi chairman Kevin Roberts. Since his controversial interview with Business Insider UK, many people have shared their thoughts via social media, blog posts, articles and interviews. But not a peep from Roberts who ‘has been placed on leave’. One wonders where the public relations executives at Saatchi were during Roberts’ interview. Did they set this up?...

Posted on PR Sense

Should sisters PR it for themselves?

The winner of the Baileys Women’s Prize for fiction has just been announced. The proud boast of this prize is that it is the “UK’s only annual book award for fiction written by a woman” and it is judged by a panel of women, so luminary that they need an apostrophe when their names are listed. The award was previously known as the Orange Prize for Fiction – but now is titled after an cream...

Posted on PR Motion

Sex sells – faking it in public relations

Women are successful in public relations – UK data shows a 64:36 female:male gender split  in an industry worth £7.5bn.  In particular, young women are attracted to the occupation – dominating specialist degree courses (by 4:1 in my experience) and reflecting the largest demographic group in practice. The secret of their success is often stated as strong communication and relationship building skills – however Romy Frölich identifies this as a “friendliness trap” which stereotypes women...