global discussion. local perspectives.
In a recent post I referred to the Tanzanian Government case which Mindi Kasiga and Gerhard Butschi presented at the Global Alliance’s recent World Public Relations Festival in Cape Town, as one of the two most inspiring and innovative presentations.
In a recent post I referred to the Tanzanian Government case which Mindi Kasiga and Gerhard Butschi presented at the Global Alliance’s recent World Public Relations Festival in Cape Town, as one of the two most inspiring and innovative presentations.
I’m stealing Toni’s idea of extracting a worthy comment and turning it into a proper post. Benita Steyn, who previously commented on another post about this topic, provides the beginnings of what could be a great discussion on “what is the ultimate purpose of PR?”
Last Friday I was in London and had the privilege, as Honorary Fellow of the CIPR, to participate to the Annual Fellows Luncheon which is held in the austere House of Lords, in the Cholmondeley Room: a truly fantastic setting on a gorgeous day overlooking the River Thames.
(Extracted from Strumpette) Here’s an excellent example of a corporation doing it right and utilizing social media to LISTEN to the “conversation.” Meet our new friend Roberto Zangrandi.
With increasing frequency we are rapped by the media. Many times this is justified, and this what hurts the most. A few weeks ago this is what Gene Weingarten wrote about us in the Washington Post
One year has passed since PRSA, NYU and I organized in New York a four day intensive workshop for 18 senior professional participants from all over the world on the theme: towards a new global public relations model, from theory to practice.
I don’t know how to do this properly, but I would like to recoup the discussion which has been going on in this blog about this evergreen issue because it seems to me that every comment raises new issues. So I will profit from this very welcome contribution from professor Anne Gregory to Judy Gombita’s excellent report on Ira Basen’s recent remarks at the cprs annual general meeting with a warm invitation to all visitors...
Recently I reviewed a research thesis written by Anastasia Grynko, a Ukrainian student based in the U.S., titled “Bribery for News Coverage: Research in Ukraine”. Anastasia interviewed 30 “communication leaders” – 15 leading journalists and 15 well-known PR practitioners – and painted a staggering picture, which perfectly illustrates the hypocrisy traditionally surrounding all ethical issues in our profession.
I am sure you are going to love this one…if you have a little bit of patience: it is well worth it!