Pondering public relations as project management

Update: Embedding public relations with clarity, candour and no-pants humour has now published in the Journal of Professional Communication, Volume 3, Issue 1 (2013). Later in November 2013, my submission for The Journal of Professional Communication (JPC) publishes, which is an “ideas” review of Scott Berkun’s fifth book, The Year Without Pants: WordPress.com and the Future of Work. Scott Berkun describes his 21 months of working at Automattic as “participatory journalism.” My JPC take is...