corporate social responsibility

March 6, 2014June 28, 2020 PR Sense

Stakeholder Expectations Roundtable: A tale of two books

Where does public relations fit into the organization? How should we update our practices to meet the needs of today and tomorrow? What are our responsibilities to the organizations we serve—and how can we communicate with, and address concerns of, stakeholders? By Bob Geller The above questions were some of the topics covered in a session I attended in New York in late February 2014, the Director Roundtable on Stakeholder Expectations and the 21st Century...

February 2, 2012June 28, 2020 PR Mediums

Pink Ribbons, Inc. — Rage against the marketing machine’s "shiny, pink success story"

A “conversational” documentary film review by Judy Gombita and Madeline Lunney Question 13 of our PRoust Questionnaire: “Has a novel, film, play or other work of fiction ever influenced you as a PR practitioner?” Answer: Pink Ribbons, Inc. In early January, we were invited to a private screening of the National Film Board’s feature documentary, Pink Ribbons, Inc. (which premiered at TIFF 2011), directed by Léa Pool and produced by Ravida Din (NFB executive producer,...

September 26, 2011June 28, 2020 PR Sense

CSR Reports? Reporting of irresponsible behaviours; new book by Paolo D'Anselmi

Book review by Toni Muzi Falconi Disclosure: Paolo D’Anselmi is an old friend of mine. I am grateful to the current leaders of PR Conversations for allowing me to introduce to its many visitors and readers Paolo’s most recent book—his first in the English language—which reveals a number of unique arguments adding much “food for thought” for every public relations and/or corporate social responsibility (CSR) professional. The book is called, Values and Stakeholders in an...