global discussion. local perspectives.
Welcome to the new look PR Conversations, or as we like to see it, PR Conversations Redux. The revised format aims to offer a platform for informed discussion, where a wide variety of voices will take a fresh approach to looking at public relations in a global-local context.
Our Vision for PR Conversations Redux reflect a wide variety of voices, including in-house executives, managers and practitioners, consultants and independent practitioners, PR academics and students and others with information and opinions to share about public relations shine a light on lesser-known people and new experiences—those doing great work (i.e., innovative programs and case studies), plus thought-provoking and exciting ideas—in particular, seeking out accomplished, hard-working individuals who aren’t self-publicists offer a platform for informed discussions—not...
The chair of the Global Alliance introduces the Madrid Momentum (Learning to Lead) and details four Ps that constitute the cornerstones of PR leadership By Anne Gregory, PhD, FCIPR It was not that long ago (September 2014) that the World Public Relations Forum was held in Madrid where the Global Alliance for Public Relations and Communication Management, together with DIRCOM, the Spanish Association of Communication Directors, hosted more than 800 professionals from 65 countries to...
Things ain’t what they used to be; the end of the beginning around wearable technologies and the device jumps PR practitioners are about to encounter Op-Ed by Catherine Arrow In kicking off this post, I was sorely tempted to indulge in a Buzzfeed-style headline, complete with obligatory quirky picture—probably JIBO, the world’s first family robot. I toyed with “61 ways to know if you’re ready for wearables,” tip-toed around “True Life: Why PR was disconnected...
By Sean Williams Who owns corporate messaging? This is navel gazing of the first order, and the fact that I’m writing this post is testament to how we can start arguments with all the seriousness of Lindsay Lohan’s newest brace of public shenanigans. Judy Gombita’s recent Social sniff test post skewers the idea that “everyone is an employee brand” advocate; its associated comments by some smart thinkers covers some, but not all, of this ground....
By Jean Valin, APR, FCPRS and Daniel Tisch, APR, FCPRS The last few years have witnessed a variety of successful global efforts to build consensus amongst public relations professionals and academics on the profession’s role and value to organizations, as well as to society. The most recent process, the Melbourne Mandate, was co-created by some 1,000 people from 30 countries over the course of a year, and then unanimously adopted in November 2012 by more...
“What I’d really like people to say about me after I’m gone is that, in some small ways, I left the profession and the companies and clients I represented better than when I first met them.” – Arthur Yann, APR * * * I don’t know how long Arthur Yann had been in the job of vice president of public relations for the Public Relations Society of America when I mused some five years ago...
Result announced: The UK’s Chartered Institute of Public Relations (CIPR) has announced the results of its 2014 President election – with Stephen Waddington the successful candidate [polling 68% of votes; turnout 8.8% of membership]. PR Conversations offers congratulations to Stephen and Commisserations to Jon, the two candidates. During the election campaign, we invited them to participate in a PR Conversations post, and asked our public relations colleague and good friend, Dan Tisch, chair of the...
With only a couple of weeks to go before the Global Alliance’s World Public Relations Forum (WPRF) kicks off, I was reminded of Heather Yaxley’s post around this time last year on relationship advice for PR practitioners. More than 700 delegates from every continent will be meeting in Australia and part of the agenda will include a robust discussion on the Melbourne Mandate, designed to build on the Stockholm Accords agreed to at WPRF 2010....
A “conversational” documentary film review by Judy Gombita and Madeline Lunney Question 13 of our PRoust Questionnaire: “Has a novel, film, play or other work of fiction ever influenced you as a PR practitioner?” Answer: Pink Ribbons, Inc. In early January, we were invited to a private screening of the National Film Board’s feature documentary, Pink Ribbons, Inc. (which premiered at TIFF 2011), directed by Léa Pool and produced by Ravida Din (NFB executive producer,...