This is possibly the shortest ever post at PR Conversations. Normally we like to stimulate a conversation with a lengthy and considered post. We develop a line of thought and encourage debate and development of our ideas. But sometimes, it is better to write short – to express something in a few [...]
Guest post by Benita Steyn
In November 2011, Benita Steyn and Estelle de Beer from South Africa delivered a paper, The Strategic Role of Public Relations in the Process of Integrated Reporting at the Corporate Governance and Strategic Communication Congress in Milan, Italy.
We welcome back contributor alumna, Benita Steyn, who kindly agreed to provide [...]
Guest post by Jean Valin, APR, FCPRS
Who has seen the future of PR?
Updated 6/22/2012 For PR Conversations readers, here is an update on this GA project which was generously supported by Enel–the Italian energy company. The study was customized to suit their needs. We conducted in-depth interviews with the heads of communication [...]
Here’s an idea for the public relations and communications management profession to hang its hat on – and to show leadership. Let us be the driving force to set up a Genuine Progress Index (GPI) for the world.