Process is more important than outcome
When the outcome drives the process we will only ever go to where we’ve already been. If process drives outcome we may not know where we’re going, but we will know we want to be there.
–Point #3 from (internationally renowned designer) Bruce Mau’s Incomplete Manifesto for Growth
Currently I’m transitioning [...]
Recently the phrase “public interest” started an offline debate between two PR Conversations stalwarts, Toni Muzi Falconi and Heather Yaxley. This blog exists to encourage discourse about public relations and its role from a variety of perspectives, although normally, conversations are stimulated by a post, and then move into the comments section or onto Twitter. [...]