PRSA’s #PRin2013 initiative invites 13 PR people to provide trends to watch this year
Shortly before the holiday break began in December, I received an email from Stephanie Cegielski, associate director, public relations, of the Public Relations Society of America, inviting me to submit a 2013 trends post for the PRSay blog.
Besides nailing down whether I could comply with the submission deadline, I was curious to find out more about the #PRin2013 initiative. I [...]
Arthur Yann: public relations in a fishbowl
An in-depth interview with the gent practising PR for the world’s largest organization of public relations professionals.
There’s an irony that public relations as a discipline struggles to manage the industry’s reputation. Why do you think this is the case?
There’s some truth to the “shoemaker’s children” analogy, but the root causes go well beyond that.
For one [...]