Suddenly, it’s Trust Barometer time again…
As regular as the first snowdrops, the Edelman Trust Barometer pokes over the top of the New Year towards Spring. This week, the executive summary was unveiled and, having waded through the clips, notes and pictures, I don’t think it has really come up with anything new, startling or provocative. And, as usual, I was [...]
How cognitive dissonance is impacting this growing universal habit of blaming the media for the worsening of the crisis.
Some 77% of american public opinion (if such an animal ever existed) is reported to consider media reports largely responsible for the worsening of the global economic crisis.
What is however even more relevant and scary, is that many governmental and corporate leaders vociferously adopt the same argument, to the point were repetition inevitably ends [...]
Evolving PR – ready to learn a new dance?
On the doorstep to Christmas, I thought I would mention my favourite game this year. ‘Spore’ lets you evolve from a tiny cell into a creature that you nurture over time. In order to play you must move from cell to creature stage to form a tribal group, then on to determine your own brand [...]
Time to bend gender attitudes for social and professional change
Just when you think an issue is sorted, done, dusted and settled – up it comes again. The issue on my mind today is gender and its impact on public relations. I have attended three different events in roughly as many weeks and at each one, the issue of ‘feminisation of the public relations profession’ [...]
Kristin Johnson gets input from industry leaders: how Knowledge Management could support transition from personal to organizational influence
Sample quote from Kristin Johnson’s grad study of authoritative senior professionals from (worldwide) major international organizations and institutions:
“I think that PR has always been about relationships, but it has changed fundamentally in that relationships have almost become the primary responsibility of a PR practitioner—and it’s not just with the Wall Street Journal or New York [...]
The Strategist’s “Where PR Belongs” crosses borders and triggers some international discussion
On August 15th my quarterly copy of The Public Relations Strategist (published by the Public Relations Society of America) arrived. The Summer 2008 edition’s cover highlighted the feature article, “Where PR Belongs: A Move at Chrysler Spurs Debate.” The provocative title drew me in, so I literally dropped everything (but the magazine) to have a [...]
Entertaining the “R” word. Will you embrace, spin or hide from that elephant in the room?
“Entertaining the ‘R’ word” is rather poetic, isn’t it? Would it surprise you to know that it was economist Derek Holt (assistant chief economist, RBC Economics Research) who came up with that phrase? Derek is providing the (opening keynote) Economic Update 2008 at my organization’s annual Controllers’ Congress, which begins on Thursday, February 21st. For [...]
US Office of Labour Statistics releases new definitions of public relations practice and new data on numbers of professionals and their average annual income.
The US Bureau of Labour Statistics has just released new and very interesting data on public relations practice in the US economy here and here.
The most startling element of this new report is the substantial difference from the 2007 one in the description of the function.
One Two Three Four, tell me that you love free/online PD opportunities more
With apologies to Leslie Feist, but the talented singer/songwriter is a compatriot, after all, and the fast-approaching PD events I’m about to detail are all Canadian in origin and (I think) “suitable for” public relations practitioners. Particularly the ones who appreciate the importance of big-picture understanding and strategic planning.
Should you avoid ’sinking the boat’ or ‘missing the boat’? The New Yorker on advertising spent. Does it also apply to public relations?
Posted by Toni Muzi Falconi on April 17, 2009 · 7 Comments
Some of you, I am sure, have read The Wisdom of Crowds, a 2004 book by James Surowiecki, financial editor of The New Yorker.
It is a very inspiring book and, although hardly citing public relations, it is for us what one might call a ‘professional book’, in the sense that it clearly illustrates how by [...]
Filed under Seasoned Posts · Tagged with Comment, Communication, Culture, Economic Impact, Evaluation, Listening, Management, Measurement, Media, Organisation, Public Relations, Research, Society, Stakeholders, The Profession