This is post #501 – which seems a useful milestone to reflect on the previous 500 posts at PR Conversations, and invite you to contribute your views on the blog overall.
For me, PR Conversations has provided a global platform for debating and considering a wide range of classic and contemporary developments in public relations. [...]
Relationships are in the DNA of PR – in fact, the name itself indicates the function manages relations with publics. But the priority in PR practice is largely on writing skills rather than interpersonal ones; whilst although academic definitions and literature highlight two-way communications, they largely omit what is required to build and maintain mutually [...]
It is interesting that the word ‘consultant’ derives from the Latin, consultare, meaning to debate or discuss. That implies its function is to assist in two-way communications – yet, the role of management consultancy is positioned as assisting organizations to improve performance, through logical analysis and development of plans. The focus is more on management [...]
The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as their professional beliefs and values. If you are not familiar with the original 19th-century Proust Questionnaire, please see details at the end of this post.
1. What is your most striking characteristic as a PR practitioner?
A twitterwall is a tool, nothing else. Don’t blame the twitterwall for all the stupid things that might appear on it. Used prudently, twitterwalls can add a lot of value to your event, conference etc. And it’s not exactly rocket science to do it right. Here are a couple of suggestions:
Although primarily focused on changes to newspaper readership and engagement models, an underlying quest is answers to the challenges impacting public relations practitioners regarding audiences who are only prepared to read (and opine about) newspaper content found online and at no charge.
“Over the past years, we’ve seen very smart people make mistakes because they didn’t understand the context in which they were operating” – this sentence is extracted from an interesting op-ed column of last Friday’s NYT under the title ‘the power elite’
Public Relations, Capitalism and Democracy – Public Relations and Development: two provoKations from my excellent students
I have just concluded my course on global relations and intercultural communication at NYU in New York.
The intense interaction with 10 highly committed graduate students -two Russian, three American, one Brazilian, one Colombian, one British, one Singaporean- allowed me the opportunity to review some of my less resilient stereotypes and learn much more from them [...]