Posted by Judy Gombita on April 3, 2013 · 19 Comments
Here’s a short intro to Paull Young:
He’s the guy who, while working in a quiet office with you, on some tedious but essential deliverable, late at night, will start humming out loud the majestic Jurassic Park theme song because, he says, it “makes everything more meaningful” (it does—try it).
He’s that [...]
Filed under PR Sphere · Tagged with #eatdowntipup, Anthony Bourdain, cause marketing, charity: water, citizen of the world;, collaboration, connections, Constantin Basturea, Content marketing, cultural interpretation, cultural sensitivity, global charity, global mindset, global PR, Hurricane Sandy, international PR, Katie Sheppet, Paull Young, positive impact, PR measurement, relationship building, startup, strategic communication, transparency
Posted by Judy Gombita on February 2, 2012 · 6 Comments
A “conversational” documentary film review by Judy Gombita and Madeline Lunney
Question 13 of our PRoust Questionnaire:
“Has a novel, film, play or other work of fiction ever influenced you as a PR practitioner?”
Answer: Pink Ribbons, Inc.
In early January, we were invited to a private screening of the National Film Board’s feature documentary, Pink Ribbons, Inc. (which [...]
Filed under PR Mediums · Tagged with #PinkRibbonsInc, breast cancer, cancer cure, cancer research, cause marketing, corporate greed, corporate social responsibility, environmental causes, fundraising campaigns, Léa Pool, NFB, philanthropy, pink ribbons, Pink Ribbons Inc., pinkwashing, Ravida Din