Pink Ribbons, Inc. — Rage against the marketing machine’s “shiny, pink success story”
Posted by Judy Gombita on February 2, 2012 · 6 Comments
A “conversational” documentary film review by Judy Gombita and Madeline Lunney
Question 13 of our PRoust Questionnaire:
“Has a novel, film, play or other work of fiction ever influenced you as a PR practitioner?”
Answer: Pink Ribbons, Inc.
In early January, we were invited to a private screening of the National Film Board’s feature documentary, Pink Ribbons, Inc. (which [...]
Pink Gloves, Hashtags and Lost Opportunities
Posted by Kristen E. Sukalac on December 1, 2009 · 5 Comments
A few weeks ago on the Hobson and Holtz Report (For Immediate Release 493), Shel Holtz mentioned that participants at this year’s Blog World Expo had been requested to use the Twitter hashtag #fightcancer during the day in order to raise awareness for the fight against the disease. At the time, I remember thinking, “So [...]
Filed under Seasoned Posts · Tagged with breast cancer, Economic Impact, Measurement, pink glove dance, psychology, Public Relations, Seasoned Posts, single action bias, Social impact, Social media