Grunig PR Masterclass: Insight into diversity and excellence
This post offers a video recording of a recent lecture given by Larissa and James Grunig at New York University – courtesy of Toni Muzi Falconi, who kindly introduces the video below. In addition, Heather Yaxley provides a brief overview of the highlights of the lecture.
We extend our thanks to James, Larissa and Toni [...]
Austria’s proposed lobbying register
In March 2011, the Sunday Times published an article on how their journalists posed as lobbyists and successfully bribed Members of European parliament in return for amendments to proposed EU regulations that would suit the interests they claimed to be representing.
Writings On The Wall
A twitterwall is a tool, nothing else. Don’t blame the twitterwall for all the stupid things that might appear on it. Used prudently, twitterwalls can add a lot of value to your event, conference etc. And it’s not exactly rocket science to do it right. Here are a couple of suggestions:
PRoust Questionnaire: Markus Pirchner
The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as their professional beliefs and values. Answered by: Markus Pirchner
Semantic Web – Not Our Business?
The Semantic Web, or Web 3.0 if you want, will probably not be simply a semantically pimped-up Web 2.0 but will put all the Web on a new level (just think about search technologies). As far as I have understood the concept of the Semantic Web (which might not be very profound, I admit) it will be much more structural and technology-based, though technology might not be as visible as in Web 2.0.