An international conversation with CIPR candidates
Voting for the next president of the UK’s Chartered Institute of Public Relations (CIPR) opens on 7 May (closing on 21 May) with two candidates in the race:
Stephen Waddington MCIPR (Twitter and LinkedIn)
Dr. Jon White FCIPR (Twitter and LinkedIn)
We invited them to participate in a PR Conversations post, and asked our public relations colleague and [...]
Paull Young at heart: Having a positive impact on the world, one charity: water at a time
Here’s a short intro to Paull Young:
He’s the guy who, while working in a quiet office with you, on some tedious but essential deliverable, late at night, will start humming out loud the majestic Jurassic Park theme song because, he says, it “makes everything more meaningful” (it does—try it).
He’s that [...]
Selecting stakeholder groups for effective communication in the 21st-Century
As an employee relations (or internal communication) professional, how do you specifically identify your stakeholders?
What approach and methods do you adopt and how do you implement them appropriately in order to communicate clearly?
A guest interview and conversation between
Toni Muzi Falconi and Rachel Miller
Recently Toni Muzi Falconi approached PR Conversations about some of [...]
PRSA’s #PRin2013 initiative invites 13 PR people to provide trends to watch this year
Shortly before the holiday break began in December, I received an email from Stephanie Cegielski, associate director, public relations, of the Public Relations Society of America, inviting me to submit a 2013 trends post for the PRSay blog.
Besides nailing down whether I could comply with the submission deadline, I was curious to find out more about the #PRin2013 initiative. I [...]
Gen Y graduate still kangarooish about PR theory in practice
Perhaps atypical of my cohort, but continuing to find a place for PR theory in my agency’s practice
Guest post by Katie Sheppet
PR practitioners of Generation Y, including myself, often are pigeonholed as the “I want it right now” generation (The PR Practitioner). We’re criticised for thinking we know everything or for wanting “it all” too [...]
Engaging for success in the UK economy
Engaging for Success; an innovative UK program
Guest post by Rachel Miller
What is the cost of disengaged employees to a department, brand or a nation?
A voluntary movement in the United Kingdom has brought employee engagement into sharp focus with the revelation that disengagement loses the UK billions of pounds annually.
This month, leaders from 44 of [...]
PRoust Questionnaire: Fraser Likely
The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as his or her professional beliefs and values.
If you are not familiar with the original 19th-century Proust Questionnaire, please see details at the end of this post.
PRoust Questionnaire answers from Fraser Likely:
1. What [...]
By Jove, PR for PR works!
Public relations for public relations is effective! Why should we be surprised?
Guest OpEd by Toni Muzi Falconi
“I have nothing against regulation that verifies and controls, in the public interest, the consequences of our actions, because we need to be fully responsible for what we do. As journalists need to be free to write what they [...]
Refreshing the PR advocacy platform through the Melbourne Mandate 2012
With only a couple of weeks to go before the Global Alliance’s World Public Relations Forum (WPRF) kicks off, I was reminded of Heather Yaxley’s post around this time last year on relationship advice for PR practitioners. More than 700 delegates from every continent will be meeting in Australia and part of the agenda will [...]
An honest role for PR in integrated reporting vs. sustainability propaganda
Guest post by Mojca Drevenšek
What is the role and importance of public relations professionals in fostering integrated reporting (IR) practices in corporations and other organizations?
This was the theme of my 2012 Bledcom paper, highly influenced by an earlier conference paper by Benita Steyn and Estelle de Beer, “The Strategic Role of Public Relations in the [...]