Tim Marshall: Time for radical thinking and real PR leadership
Here’s an idea for the public relations and communications management profession to hang its hat on – and to show leadership. Let us be the driving force to set up a Genuine Progress Index (GPI) for the world.
Suddenly, it’s Trust Barometer time again…
As regular as the first snowdrops, the Edelman Trust Barometer pokes over the top of the New Year towards Spring. This week, the executive summary was unveiled and, having waded through the clips, notes and pictures, I don’t think it has really come up with anything new, startling or provocative. And, as usual, I was [...]
Evolving PR – ready to learn a new dance?
On the doorstep to Christmas, I thought I would mention my favourite game this year. ‘Spore’ lets you evolve from a tiny cell into a creature that you nurture over time. In order to play you must move from cell to creature stage to form a tribal group, then on to determine your own brand [...]
The two-faced god and our cusp catastrophe
Posted by Catherine Arrow on August 29, 2009 · 5 Comments
News that celebutante Kim Kardashian is to produce a ‘reality’ show on public relations sent shivers of dread down my spine this week. More than anything else, it highlighted (for me) the fact that as a profession, we are in the midst of a cusp catastrophe that requires attention from us all.
For several months now [...]
Filed under Seasoned Posts · Tagged with catastrophe, Comment, ethics, kim kardashian, Listening, Practitioners, Professional Associations, Public Relations, Publics, reality tv, Reputation, Social media, Social Responsibility, Society