‘Core’ versus ‘extended’ PR competencies–do you buy in?
In a manual written for his students in 2005, Emanuele Invernizzi (Professor of Corporate Communication at IULM University in Milan and co-organiser of the 2008 Euprera Conference to take place in Milan) distinguished between the concepts of ‘core’ and ‘extended’ public relations competencies. He regards ‘core’ competencies as media relations, public affairs, organisation of corporate [...]
Institutionalisation of the PR ‘Educationist’ role – a South African case
As suggested by Prof Emanuele Invernizzi, co-organizer of the Euprera Congress taking place in Milan 16-18 October, I listened to his interviews with a number of academics and practitioners on the Congress website on the topic of the ‘Institutionalisation of Public Relations’. Both Prof Betteke van Ruler from the Netherlands and Prof Anne Gregory from [...]
Start planning now for pr/communication conferences in 2008
Below are comments from various PRC contributors (that were hidden away elsewhere on this blog) on European conferences taking place next year. Should you want to recommend another PR/ communication conference anywhere in the world, please write and let us know.
Benita Steyn tackles “what is the ultimate purpose of PR?”
I’m stealing Toni’s idea of extracting a worthy comment and turning it into a proper post. Benita Steyn, who previously commented on another post about this topic, provides the beginnings of what could be a great discussion on “what is the ultimate purpose of PR?”
King III Report on Governance for South Africa available for Comment
Posted by Benita Steyn on March 1, 2009 · 23 Comments
The long-awaited Draft King III Report and its Principles have been made public by the Institute of Directors in Southern Africa (IOD). Of particular interest to Public Relations/ Corporate Communication is Chapter 8: ‘Managing Stakeholder Relationships’.
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