“I Haven’t Got Time” or How to Doom a PR Career
I should warn readers in advance that this column is going to be a bit of a rant because I am very frustrated by many of my peers. If you ask people why they join a communications/PR association, many of the top answers include networking (usually number 1), career development and following best practice. Yet [...]
The Strategist’s “Where PR Belongs” crosses borders and triggers some international discussion
On August 15th my quarterly copy of The Public Relations Strategist (published by the Public Relations Society of America) arrived. The Summer 2008 edition’s cover highlighted the feature article, “Where PR Belongs: A Move at Chrysler Spurs Debate.” The provocative title drew me in, so I literally dropped everything (but the magazine) to have a [...]
‘Core’ versus ‘extended’ PR competencies–do you buy in?
In a manual written for his students in 2005, Emanuele Invernizzi (Professor of Corporate Communication at IULM University in Milan and co-organiser of the 2008 Euprera Conference to take place in Milan) distinguished between the concepts of ‘core’ and ‘extended’ public relations competencies. He regards ‘core’ competencies as media relations, public affairs, organisation of corporate [...]
Institutionalisation of the PR ‘Educationist’ role – a South African case
As suggested by Prof Emanuele Invernizzi, co-organizer of the Euprera Congress taking place in Milan 16-18 October, I listened to his interviews with a number of academics and practitioners on the Congress website on the topic of the ‘Institutionalisation of Public Relations’. Both Prof Betteke van Ruler from the Netherlands and Prof Anne Gregory from [...]
PR resources, about or by, Canada and Canadians
In a comment to my last post, PRC reader and frequent commenter, Brandon Carlos, indicated his frustration at the apparent dearth of Canadian resources, “Another lagging area in Canadian PR, Judy, is in the educational text arena. As a recent grad, I can attest to the atrocious selection of Canadian-focused PR texts. In a country with a population base spread across such a vast land area, you would think that nowhere other than Canada would PR be such a necessity.”
London 1909- I am not an advertising agent…I am a storyteller.
I am not an advertising agent, but a storyteller. This statement concludes a splendid article by Gugliemo Emanuel, correspondent from London of the Italian daily Corriere della Sera…dated December 1 1909 (yes! one hundred years ago..), significantly titled BUM!
Authentic Enterprise and Institutionalization: from Arthur Page and the IPR to Euprera’s Congress in October in Milano
Posted by Toni Muzi Falconi on August 7, 2008 · 17 Comments
In not many weeks some of us (scholars and professionals) will be in Milano participating at the Euprera annual Congress, which this year (October 16/17) is dedicated to the institutionalization of public relations.
Although there will be a relevant but small segment of participants from other areas of the world, it is reasonable to [...]
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