Thinking inside the box about technology and PR

Kirk Hallahan, professor at Colorado State University, is the 2007 recipient of the Institute for Public Relations Pathfinder Award for outstanding scholarly contributions. Hallahan has focused his recent research on the application of online technologies to PR practice. In a column available on the Institute website, he summarizes much of what he has learned in [...]

Today’s Globalness of Opinion: the view of Jean Pierre Beaudoin

As we have done once before, because we very much value the opinions of one of France’s most senior and thoughtful professionals, we offer you, from his agency’s newletter (I&E), his most recent opinion…

The green power of public relations

I’ve asked Caroline Wilson to share some thoughts on the power of PR to change people’s behaviour around environmental issues, which she regularly explores at GoodGreenPR:
I sometimes think the ‘green’ issue for people working in PR is very similar to the familiar debate about the role of PR generally.  Should PR be about skilfully promoting and [...]

Public comment or private conversation

The irony in the term “public relations” is that most of us don’t like to conduct our relationships in public, preferring to focus on nurturing more personal connections with journalists and other influencers.  This doesn’t mean that we should be “invisible persuaders” acting in an unethical manner behind closed doors, rather the benefits of public relations are [...]

Where next for professional associations?

Drifting round the social networking sites, I couldn’t help wondering where next for our professional associations. Not just in public relations, but across all sectors. What will professional associations have to offer in order to retain their paid members – when many of the ‘benefits’ historically gained from paid membership can be had elsewhere for [...]

Live broadcast: World Bank presents on October 24 the how’s of communication for development. Or is it public relations?

Is it communication for development or public relations? Click here to rsvp wb1.doc

Italian Cabinet approves recognition and regulation of lobbying activities. A small but first relevant step towards more transparency.

Yesterday, Friday October 12, the Italian Cabinet issued a decree which recognizes the value and regulates lobbying activities related to the Government, its various Autorities and the Public Administration

From Germany: a fascinating model for fostering ethical behaviour. A must read for the concerned global professional community

Last Wednesday (October 10) in Berlin, some 150 senior professionals and scholars from the largest and most reputed German companies, agencies and universities met in Berlin to celebrate the 20th anniversary of the Deutscher Rat fur Public Relations drpr_flyer_einladung_11.pdf,

A moment of soberness before the Philadelphia kermesse?

What is possibly the world’s most populated public relations kermesse of the year is planned to be staged in Philadelphia (USA) from October 20 to 23.

What-were-they-thinking Moments

All of us have run across examples of communications that are so inept or so risky that we are tempted to quote Tony Blair in the movie The Queen, when he exclaims “Someone save these people from themselves”! This week I ran across two examples so blatant, that I had to share…

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