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	<title>Comments on: Anne Gregory relaunches the debate on ambiguity as&#8230; a reason for public relations.</title>
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	<link>http://www.prconversations.com/index.php/2007/08/anne-gregory-relaunches-the-debate-on-ambiguity-as-a-reason-for-public-relations/</link>
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		<title>By: Benita Steyn</title>
		<link>http://www.prconversations.com/index.php/2007/08/anne-gregory-relaunches-the-debate-on-ambiguity-as-a-reason-for-public-relations/comment-page-1/#comment-608</link>
		<dc:creator>Benita Steyn</dc:creator>
		<pubDate>Fri, 31 Aug 2007 13:38:36 +0000</pubDate>
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		<description>As a junior practitioner I stood up to my top top management when I didn&#039;t agree (I have never lacked courage)--but I must admit that I was demolished. I quickly learnt that courage wasn&#039;t enough. Knowledge was needed to argue with them and superior knowledge was needed to convince them.

Being able to deal with and advise on ambiguity is a competitive advantage of the function of public relations. But we need the right knowledge to do so.</description>
		<content:encoded><![CDATA[<p>As a junior practitioner I stood up to my top top management when I didn&#8217;t agree (I have never lacked courage)&#8211;but I must admit that I was demolished. I quickly learnt that courage wasn&#8217;t enough. Knowledge was needed to argue with them and superior knowledge was needed to convince them.</p>
<p>Being able to deal with and advise on ambiguity is a competitive advantage of the function of public relations. But we need the right knowledge to do so.</p>
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		<title>By: Heather Yaxley</title>
		<link>http://www.prconversations.com/index.php/2007/08/anne-gregory-relaunches-the-debate-on-ambiguity-as-a-reason-for-public-relations/comment-page-1/#comment-607</link>
		<dc:creator>Heather Yaxley</dc:creator>
		<pubDate>Fri, 31 Aug 2007 07:39:44 +0000</pubDate>
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		<description>As ever, excellent insight.  I agree entirely with the final paragraph.  But there are many in PR who are not brave or need support to be so. As educators, we should equip younger colleagues to be courageous, with the skills and knowledge they require to manage ambiguity.  As practitioners, we need to demonstrate our abilities to be brave and wise counsellors.</description>
		<content:encoded><![CDATA[<p>As ever, excellent insight.  I agree entirely with the final paragraph.  But there are many in PR who are not brave or need support to be so. As educators, we should equip younger colleagues to be courageous, with the skills and knowledge they require to manage ambiguity.  As practitioners, we need to demonstrate our abilities to be brave and wise counsellors.</p>
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		<title>By: Brian Kilgore</title>
		<link>http://www.prconversations.com/index.php/2007/08/anne-gregory-relaunches-the-debate-on-ambiguity-as-a-reason-for-public-relations/comment-page-1/#comment-606</link>
		<dc:creator>Brian Kilgore</dc:creator>
		<pubDate>Thu, 30 Aug 2007 11:32:19 +0000</pubDate>
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		<description>RE&gt; It was Pearson who said that ‘public relations practice is situated at precisely that point where competing issues collide.</description>
		<content:encoded><![CDATA[<p>RE&gt; It was Pearson who said that ‘public relations practice is situated at precisely that point where competing issues collide.</p>
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